Established in 1982, we are the statutory industry board that works to support New Zealand pork producers and farmers. We aim to build a sustainable future that ensures high standards of farming and animal welfare for New Zealand pigs.
You have a choice when you buy pork products at your supermarket or butcher. Not all pork, ham and bacon products sold in New Zealand are grown locally. This means they don’t all meet the animal welfare standards of the PigCare™ programme.
When you buy pork, bacon and ham marked with the PigCare™ label, you can be sure that you are buying from New Zealand farmers who raise their animals with care