Sigh

Simon Luxton, aka Art by Sigh, is an Australian artist whose bold, surf-and-punk-inspired style has become a fixture in the barbecue scene. Starting out with graffiti and tattoo work, he’s since made his mark through murals, merchandise, and illustrations for festivals, teams, and brands. His portfolio includes standout projects for Meatstock, Jack Daniel’s, The Rock and Fireball.

Sigh is also the brainchild of Born Dry,  a canned water brand born from his love for art, ink, and clean design. The whole idea is to offer water that isn’t packed with sugar, doesn’t come in plastic, and still looks badass with each flavour is wrapped in artwork by Sigh himself.